Disney and
Google are just two companies renowned for their 'business
culture'. Have you ever wondered why the company you work for is
different from others? This free course, An
introduction to business cultures, explores how the concept
of culture developed to the point where it is now possible to see
and (feel) the difference between companies.
Course learning outcomes
After studying this course, you should be able to:
- explain the relationship between research on national cultures and the development of the culture perspective in business studies
- describe some of the problems of working in, and doing business with, businesses in other countries
- offer a definition of organisational culture
- recognise the factors that constitute or influence the culture of a business.
